Rituel de Fille was founded by three sisters who were inspired by the magical side of natural ingredients, and the ritualistic, ceremonial power of pigment. Every color is obsessively formulated in-house by the Ramos sisters to meet their exacting standards. They approach their formulation like potion-making: carefully selecting each pigment, oil and wax for a clear purpose, and developing each color from the ground up to contain the fewest possible ingredients. All Rituel de Fille products are 99% natural, and handcrafted without parabens, phthalates, synthetic dyes or synthetic fragrances. They never test on animals, and only source our raw materials from companies that are also 100% cruelty-free.