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Brand story

HYNT BEAUTY

WHO

MERYL MARSHALL

WHAT

A high-performance cosmetics range that delivers gorgeous color, exceptional wear, and a luxurious experience. Founder Meryl Marshall shares, ā€œI want a brand that doesnā€™t compromise someoneā€™s skin or health for the sake of a longer shelf life or a cheaper formulation.ā€

WHEN

2015

WHERE

Manalapan, New Jersey

WHY

The definition of resilient, Meryl is a 9/11 widow and breast cancer survivor who transformed her lifeā€™s challenges into a positive mission to bring joy to other womenā€™s lives. Her journey to find healthy, safe makeup inspired the creation of Hynt Beautyā€”everyday, non-toxic makeup basics.

Q&A

Home town?

Brooklyn, NY

Childhood hero?

My mother, always so smart, gracious and emotionally strong during tough times.

Dream getaway?

Exploring new places. Listening to steel drums with a magical drink by the beach or on a cruise ship.

Comfort food?

Pasta, which I hardly ever eat anymore but itā€™s delish for a splurge now and then.

Healthiest habit?

Washing my face, and brushing and flossing my teeth every night before bed.

Best beauty tip?

Wear SPF! Iā€™m a firm believer in protecting skin from the sun.

Secret talent?

I love to knit.

Pet peeve?

Inconsiderate people.

Desert island product?

Hynt Beauty Sun Prep.

Always in your bag?

Sunglasses.

What makes you grateful?

I have lost so many people that I loved, so I am grateful for my loving, supportive husband and our three sons who make me very proud.

Greatest challenge?

Squeezing in ā€˜me time,ā€™ as I work many hours it can be difficult.

Greatest joy?

Being able to make a difference in how women perceive and value their health and beauty.

Unexpected inspiration?

Beautiful, fine jewelry.

Life motto?

Get up and keep moving forward.