Brand story

HYNT BEAUTY

WHO

MERYL MARSHALL

WHAT

A high-performance cosmetics range that delivers gorgeous color, exceptional wear, and a luxurious experience. Founder Meryl Marshall shares, “I want a brand that doesn’t compromise someone’s skin or health for the sake of a longer shelf life or a cheaper formulation.”

WHEN

2015

WHERE

Manalapan, New Jersey

WHY

The definition of resilient, Meryl is a 9/11 widow and breast cancer survivor who transformed her life’s challenges into a positive mission to bring joy to other women’s lives. Her journey to find healthy, safe makeup inspired the creation of Hynt Beauty—everyday, non-toxic makeup basics.

Q&A

Home town?

Brooklyn, NY

Childhood hero?

My mother, always so smart, gracious and emotionally strong during tough times.

Dream getaway?

Exploring new places. Listening to steel drums with a magical drink by the beach or on a cruise ship.

Comfort food?

Pasta, which I hardly ever eat anymore but it’s delish for a splurge now and then.

Healthiest habit?

Washing my face, and brushing and flossing my teeth every night before bed.

Best beauty tip?

Wear SPF! I’m a firm believer in protecting skin from the sun.

Secret talent?

I love to knit.

Pet peeve?

Inconsiderate people.

Desert island product?

Hynt Beauty Sun Prep.

Always in your bag?

Sunglasses.

What makes you grateful?

I have lost so many people that I loved, so I am grateful for my loving, supportive husband and our three sons who make me very proud.

Greatest challenge?

Squeezing in ‘me time,’ as I work many hours it can be difficult.

Greatest joy?

Being able to make a difference in how women perceive and value their health and beauty.

Unexpected inspiration?

Beautiful, fine jewelry.

Life motto?

Get up and keep moving forward.