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Brand story

HERBIVORE BOTANICALS

WHO

Julia and Alex

WHAT

By ethically sourcing the best ingredients the planet has to offer, Herbivore Botanicals creates good-for-you products that uplift the mind and benefit the body.

WHERE

Seattle, Washington

WHEN

2011

WHY

Looking for ways to help Alexā€™s eczema, Julia turned to her natural medicine training to create a gentle soap. It was so effective, they decided to combine Alexā€™s design skills with Juliaā€™s plant knowledge, and Herbivore Botanicals was born.

Q&A

Favorite tradition?

A: Birthday trips! Julia and I usually head to the desert since our birthdays are in December and April, both particularly rainy months in Seattle where we live.

Wake up routine?

J: Drink water and chai tea, then do some deep breathing, meditation, or yoga if I have time.
A: I like to do a crossword in bed to wake up my brain and take my miniature poodle Monte for a walk to wake up my body. Then an Earl Grey teaā€”always iced!

Wind down routine?

J: Take a bath.
A: Walk the dog, play guitarā€”really anything to calm my mind so I can prepare for sleep.

Introvert or extrovert?

J: Introvert.
A: Iā€™m a wannabe introvert because I like the mystery, but Iā€™m an obvious extrovert. No mystery here!

Theme song?

ā€œCrystalā€ by Fleetwood Mac.
A: ā€œI Feel It Comingā€ by The Weeknd. I listen to it before anything that has me feeling nervousā€”it pumps me up!

Happy place?

J: The beach.
A: Out in nature. The woods, the beach, the mountainsā€”natural beauty inspires me!

Worst skincare habit someone could have (and maybe they donā€™t realize)?

J: Not reading ingredients and not wearing SPF.

Best skincare advice you can give?

A: Keep it simple, and pay attention to what youā€™re putting on your skin! Drink lots of water and stick with a routine.

Mantra?

J: Love yourself.
A: I make a positive difference and I trust my own instincts.