In Fiore

Founder Julie Elliott is a modern day apothecary; a blender, a perfumer, a world traveler, and a student of anthroposophy. Inspired by Old World apothecaries and history’s alchemists, Julie practices her craft with the accumulated wisdom of ancient tradition. In Fiore remains true to its original vision: to promote the centuries-old wisdom, dramatic health benefits, and elemental appeal of raw florals and herbs.