"Passion is the driving force behind everything we do because you only get one shot at this thing we call life. And we figure since we’re here, we might as well do it right and give it our all while having a lot of fun in the process (you know “work hard, play hard”). Along the way, we can’t help but admire the beauty that surrounds us. We’re enlivened by great design, the brilliance in nature and story- telling, whether it be visual, written or verbal. We thrive on Pinterest and Instagram (you too?!) for creative inspiration and love the way that having a bit more thoughtfulness has enabled us to live our best lives. Thinking about what we eat and drink, the products we use, where we shop, the impact our actions have on others and the environment all play a profound part in how we approach our day-to-day. We’re much more than a magazine: We’re a movement and a community as well as a lifestyle that encourages you to live thoughtfully right where you are, one step at a time, with what you have. There aren’t any tricks, gimmicks or magic pills up our sleeves but just a whole lot of really thoughtful ideas and people."