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MEET THIS YEAR'S CLEAN BEAUTY MVPS

Best of Green Beauty 2024

After rigorously testing thousands of products, our clean beauty experts searched far and wide to uncover this year's MVPs. From cult-faves to innovative new launches, this is 2024's best-in-class beauty.

TRUE BOTANICALS

Phyto-Retinol Sleep Serum

This year’s breakthrough ingredient is Peptilium®, clinically proven to work 2x faster and better than traditional retinol.

SWEED

Cloud Mascara in Black

Beloved by celebrity makeup artists and novices alike, this volumizing mascara lengthens and lifts lashes out of this world.

ODACITÉ

C-Glow Hydra-Firm Body Oil

Now you can get Odacité’s luxurious face-grade formulas for your body—like this oil infused with a double dose of vitamin C!

 

KOSAS

Air Brow Clear Lifting Treatment Gel

Get the laminated look with the viral brow gel that supports natural hair growth with each swipe!

 

THREE SHIPS BEAUTY

First Light Vitamin C + Caffeine Eye Cream

Wake up to brighter days with a caffeine-infused eye cream that has quickly become a fan fave.

INNERSENSE

True Enlightenment Scalp Scrub

Scalp health may have been trending this year, but this long-standing bestseller is a tried and true hair care GOAT.

SAHAJAN

Essential Cleansing Oil

Melt away makeup, SPF and impurities with the OG ayurvedic elixir.

 

ERE PEREZ

Beetroot Cheek & Lip Tint in Fun

Have some fun with the award-winning, multi-use sheer stain that’s vibrant and stays all day.

KAIA NATURALS

The Takesumi Brightening Body Bar

This legendary lather repeatedly flies off our shelves. It cleanses and brightens for a boost of vibrancy from head-to-toe.

ILIA

Lip Sketch Hydrating Crayon in Pink Door

Get your hands on the hottest lip launch of the year, in the bestselling beige pink hue.

RMS BEAUTY

Kakadu Luxe Cream

This rich and replenishing cream was a 2024 stand-out—plus your RMS makeup faves layer flawlessly overtop!